Peloton
Peloton Interactive, Inc. is an exercise equipment and media company. It was founded in 2012 by John Foley and launched off a Kickstarter funding campaign in 2013.
Peloton Interactive, Inc. is an exercise equipment and media company. It was founded in 2012 by John Foley and launched off a Kickstarter funding campaign in 2013.
In a statement made yesterday, Peloton announced they would no longer support the Quartz tablet, which comes with some earlier versions of the Peloton Bike. Head below for more details.
Expand Expanding ClosePeloton yesterday announced in a press release the appointment of Chris Bruzzo as a member of Peloton’s Board of Directors. With decades of experience, Peloton is hoping Bruzzo will bring a fresh perspective to their growth strategy. Head below for more details.
Expand Expanding CloseThere are only a couple more weeks left in 2023, and with the 2024 barreling toward us, Peloton has launched its challenge for 2024, simply called “The Annual 2024.” Head below for more details.
Expand Expanding ClosePerhaps with a nod to the strategic five-year global partnership between Peloton and lululemon, some of Peloton’s instructors have not only added new workout accessories to their pilates and barre classes, but those accessories happen to be lululemon. Head below for more details.
Expand Expanding CloseWe reported last week that Peloton users were experiencing technical difficulties following a recent app update, and now Peloton has released a timeline of when they plan on fixing the two technological bugs on the Bike and the Tread. Head below for more details.
Expand Expanding CloseYesterday on Instagram, Peloton Apparel announced that they would be offering more inclusive sizing with its latest Peloton x lululemon clothing drop. While some customers were pleased with the announcement, many were still upset. Head below the fold for more details.
Expand Expanding ClosePeloton – a leader in the connected fitness space – yesterday announced the hiring of their new chief marketing officer, Lauren Weinberg. Head below the fold for more details on Weinberg’s background.
Expand Expanding ClosePeloton yesterday acknowledged two technological bugs that are apparently present for some Bike and Tread members, likely due to a recent app update. Head below for more details.
Expand Expanding CloseIn a move that is sure to expand audience reach, Peloton today announced that third-party Bluetooth FTMS treadmill owners can now pair their treadmills with the Peloton app. Head below for more details on the update.
Expand Expanding CloseBack in October of this year, Peloton announced a partnership with the NBA and the WNBA – a first-of-its-kind relationship between an entertainment sports-focused entertainment service and an at-home exercise brand. NBA League Pass on Peloton has launched (also back in October), but apparently, not all Peloton members have access. Head below for more details.
Expand Expanding CloseAs first reported by the Wall Street Journal, Verizon Communications announced yesterday the hiring of Leslie Barland – formerly the CMO of both Peloton and X – as its new Chief Marketing Officer. Head below the fold to learn more.
Expand Expanding CloseConnected fitness company, Peloton, yesterday released their Tread+ after a recall two years ago that was the result of dozens of incidents – including the death of a child. The Peloton Tread+ is now available online for preorder for $4,995 through January 9, at which point the price will bump up to $5,995. Keep reading below the fold to learn more.
Expand Expanding ClosePeloton has added a brand new strength-training program to its ever-expanding library called the “Seated Adaptive Transfer Program.” Designed to help those navigating the world via wheelchair, the Seated Adaptive Transfer Program is now available on-demand. Head below for more details.
Expand Expanding ClosePeloton yesterday announced that they would be releasing a new class in honor of International Day of Persons with Disabilities with a special 20-minute ride, which is now available on-demand. Head below for more details.
Expand Expanding CloseConnected fitness company Peloton seems to be in its beta-testing phase of French subtitles during its classes. This would be an update that is over two years in the making for the smart fitness company and a welcome one, especially if Peloton wants to become more accessible to a wider range of current members as well as potential members. Keep reading below the fold to learn more about Peloton’s testing of French subtitles.
Expand Expanding CloseWhile much of the country was preparing their favorite dish for Thanksgiving, yesterday Peloton set out for gold in an attempt to grab two Guinness World Records, and they succeeded – but with serious technical glitches along the way. Keep reading to learn more about Peloton’s attempt at setting two new Guinness World Records.
Expand Expanding CloseOver the past 30 days, I’ve swapped out my Peloton Bike with the VITURE One XR/AR Glasses. In fact, I’ve been using VITURE’s futuristic glasses to take connected fitness classes for biking, rowing, running, and even yoga.
Expand Expanding CloseFor their latest featured Artist Series, Peloton has partnered up with pop-punk legends Blink-182. Announced yesterday on their Instagram, the classes start today, November 16, featuring Travis Barker – Blink-182’s drummer – as a one-of-a-kind guest. Head below to learn more.
Expand Expanding ClosePeloton today revealed on their One Peloton Instagram account Peloton Entertainment, which includes the launch of NBA League Pass as a part of the entertainment package. Keep reading below the fold to find out what that means.
Expand Expanding CloseConnected fitness brand Peloton signed a five-year global strategic partnership with athleisure juggernaut lululemon back in September of this year. As a part of the collaboration, an apparel collection – Peloton x lululemon – debuted in October. Customers were unhappy with the lack of sizing inclusivity, and Peloton is now promising to do better.
Expand Expanding ClosePeloton, one of the most popular connected fitness brands, and athleisure giant, lululemon, announced in September a five-year strategic partnership. Now, last week’s earning call revealed that lululemon is paying Peloton roughly $10 million so that current Mirror owners can access Peloton’s library of digital classes.
Expand Expanding CloseThe Peloton Tread+ will be arriving in Peloton retail stores on November 10; customers will be able to test out the new bike, which comes in at a cool $5,995. Head below to learn more about the Peloton Tread+, including features and preordering information.
Expand Expanding ClosePeloton, the connected fitness brand that swept the nation during the COVID-19 pandemic, is known for having themed rides for its subscribers, allowing people to enjoy a more customized experience. Today, Peloton members have access to a new theme in several formats – yoga, pilates, weightlifting, and, of course, Peloton rides – in honor of Taylor Swift’s rereleased album, 1989.
Expand Expanding CloseConnected fitness company Peloton today reported a disappointing quarterly loss and is having difficulty luring in new subscribers.
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